Services

UX Audits for Enterprises

Equip your product team with a prioritized list of action items. Boost engagement, modernize your product, and prepare your software for growth.

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A more satisfying experience for users ultimately drives better business results

Companies that do not invest in great user experiences are surpassed by the competition with better tooling and processes. A well-known Forrester Research study suggests that every dollar invested in UX creates up to 100 dollars in return*

Signs you may need a UX audit

  • Low to no user adoption
  • Dips in employee or customer engagement
  • Users only utilizing parts of the product
  • Users being compelled to devise workarounds
  • Visual and language inconsistency
Determine whether a UX audit is the right course of action.
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Is this right for your team?

Take this short virtual assessment to see whether a UX audit is the right fit for your business today.

What is a UX Audit?

Crema's UX Audits critically evaluate the user experience of your existing digital products. These in-depth assessments provide actionable recommendations to help stakeholders better understand the opportunities at hand, the must-fix elements, and what parts of the experience are causing unnecessary friction.

To maintain a streamlined and efficient communication channel, we schedule weekly Q&A sessions. This regular interaction ensures that all parties are aligned and can quickly address any queries or adjustments needed as the project progresses.

Who are they for?

This service is essential for organizations seeking to align their technology more closely with customer or employee expectations. We partner with large enterprises addressing issues with their owned software, whether they are web-based, mobile, or built within tools like Salesforce or Sharepoint.

These audits aren’t lightweight. They’re designed for ambitious leaders prepared to drive real change. We equip clients with actionable learnings and a clear roadmap to address the most critical issues.

Teams with multiple products that need to be reconciled
Teams preparing to scale their technology further
Teams with a strong desire to modernize their product experiences
Teams without access to a formally trained UX designer

Our UX Audit Process

1. Understand
2. Analyze
3. Synthesize

To maintain a streamlined and efficient communication channel, we schedule weekly Q&A sessions. This regular interaction ensures that all parties are aligned and can quickly address any queries or adjustments needed as the project progresses.

Our UX Audit Process

Understand
Get a baseline understanding of your business context
  • Clearly outline the business goals
  • Evaluate the competitive landscape
  • Determine usability and compliance needs
  • Review prior research
01.
Analyze
Use advanced evaluation methods to delve into the UX
  • Honeycomb framework
  • SWOT analysis
  • Examine user flows and content quality
  • Validate findings with direct user feedback
02.
Synthesize
Summarize findings and outline actionable recommendations
  • Prioritize suggestions on impact and feasibility
  • Provide a clear roadmap for enhancing UX
  • Determine next steps to achieve business outcomes

To maintain a streamlined and efficient communication channel, we schedule weekly Q&A sessions. This regular interaction ensures that all parties are aligned and can quickly address any queries or adjustments needed as the project progresses.

03.

Our UX Audit Process

Understand
Gain a baseline understanding of your business context
  • Clearly outline the business goals
  • Evaluate the competitive landscape
  • Determine usability and compliance needs
  • Review prior research
01.
Analyze
Gain a baseline understanding of your business context
  • Honeycomb framework
  • SWOT analysis
  • Examine user flows and content quality
  • Validate findings with direct user feedback
01.
Synthesize
Summarize findings and outline actionable recommendations
  • Prioritize suggestions on impact and feasibility
  • Provide a clear roadmap for enhancing UX
  • Determine next steps to achieve business outcomes
01.
To maintain a streamlined and efficient communication channel, we schedule weekly Q&A sessions. This regular interaction ensures that all parties are aligned and can quickly address any queries or adjustments needed as the project progresses.
CarePortal
"They went above and beyond to earnestly produce something that made a real difference for us."
Adrien Lewis
Chief Information Architecture

Crema performed a UX audit for a healthcare technology company to improve their robust website. They identified areas for improvement on the company’s website and ensured it was user-centric. Crema's suggested were implemented, resulting in a new and improved website users love.

To maintain a streamlined and efficient communication channel, we schedule weekly Q&A sessions. This regular interaction ensures that all parties are aligned and can quickly address any queries or adjustments needed as the project progresses.
Facilitated workshops

Every UX audit kicks off with a Product Lab. This is intentional time for your team and ours to think deeply, challenge assumptions, innovate together, and unlock the most meaningful experiences for your business and users.

User research

Every team's methods vary slightly. Ours are defined on scales of attitudinal to behavioral and qualitative to quantitative. Methods include, but are not limited to: surveys, competitive reviews, the Honeycomb Method, and content analysis.

Roadmap delivery

A product roadmap will help you implement the recommended improvements and address the most pressing issues identified. You'll walk away with a structured plan for prioritizing and executing UX enhancements based on their impact on user experience and alignment with business goals.

Talk with us to learn next steps

What you can expect:

  • Hear our experience working on similar projects
  • Get a better understanding of the potential investment & ROI
  • Put together a proposal OR refer you to another partner that would better suit your needs

Common questions about UX Audits

What are the top problems that UX audits address?

From both the business and user perspective, there are a handful of signs that indicate the potential need for a more comprehensive audit. The most common symptoms clients struggle with are low adoption rates, dips in engagement, partial product utilization, inconsistent design, and scalability issues. If you’ve been dealing with these challenges for any period of time, an audit can help you focus in on targeted improvements to improve and modernize the overall customer or employee experience. Ultimately, a UX audit provides actionable insights that enable businesses to optimize their products or services for better user satisfaction and operational efficiency.

What kinds of applications can benefit from a UX audit?

We partner with growing service organizations that have owned digital products, whether they be complex websites, mobile applications, or software platforms. As an established agency (since 2009) we have experience designing and auditing a wide variety of digital products. We’ve seen almost everything - from B2B Sharepoint sites to B2C e-commerce platforms. The scale of the product should be considered as we do not perform audits on small-scale sites. Book a short consult to determine whether your project is a good fit.

How robust are Crema's UX audits?

Crema’s audits take a comprehensive look at the UX and UI of your tooling. The rigor of an audit can vary depending on factors such as the complexity of the product or service, the goals of the audit, and the resources available. Regardless, these audits are always thorough and include user research. Projects are typically assigned a dedicated product manager, designer, and UX writer for appropriate coverage. They work together to equip clients with actionable learnings and a clear roadmap to address the most critical issues.

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A Crema engagement is a partnership between your team and ours.

Get in touch to learn more about our services. We'd love to hear about your project.